Bought one last summer, worth every penny. IMO no discount is needed for these things, it is as comfy today as it was the first day I had it. After 4000 miles it still looks brand new, fluffy and soft, no discoloration.
I have a black "dual-sport" on my GS Adv, and it changes the seat from "OW MY ASS" to "Comfy fluffy".
Bonus you may not realize: If you ride at ALL in the winter, the seatpad keeps the wind from chilling out yer buns. In the summer it allows a bit of insulation between you and that vinyl = happy rear end.
Seriously cannot recommend this enough. Any bike I ever have in the future will have one strapped on.