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Old 02-19-2011, 02:42 PM   #11
wirewrkr
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Joined: May 2008
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Quote:
Originally Posted by SOLO LOBO View Post
Anything you can mark up 100% (or more), only stock what normally sells, and make customers wait for it doesn't normally sell much isn't a PITA, but a gift to a retailer. Most dealers know this and don't mind a bit.
Are you implying that the dealers are the ones making the huge mark-up?
NOT!
the average profit margin for BMW parts is around 31%
It used to be around 40% when I started working there 16 years ago, but has diminished greatly.
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