I called them on the phone and they seemed legit. Sounds like the website might be pretty new and open to changing. Maybe just a checkmark to opt out of sales/emails from them? Most online vendors have an option like that. SPAM is why I have gmail thought...it does a pretty good job of nuking it.
2010 KTM 990 Adventure-Nuclear Fusion Powered
New With Tags KTM Tank Bag For Sale Here