Originally Posted by RidingDonkeys
The car industry has done this successfully. Create a new brand and market it upwards. Toyota/Lexus, Honda/Acura, Nissan/Infinity....
...and Pontiac, Oldsmobile, Mercury, Plymouth.
Rocker59 (aka guzzimike), Aux Arcs
Moto Guzzi: LeMans 1000 CI, Sport 1100, V11 LeMans Nero Corsa
IBA #24873, MGNOC #21347
"Do what you can, with what you have, where you are." - Theodore Roosevelt