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Old 01-09-2013, 01:43 PM   #770
Drif10
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Quote:
Originally Posted by Kropotkin View Post
As I understand it, Monster is firmly in with Tech 3, and will be staying there.

Monster are not the title sponsor for Yamaha Factory Racing, they will be getting the same level of exposure as ENEOS, which basically means a largish logo on the fairing and logos all over the leathers. The team will still be called Yamaha Factory Racing.

Initially, Monster was going to back just Rossi, and Rockstar came forward with a similar proposal to back Lorenzo, so you would have had the two bikes identical but for the energy drink logos. Then Monster decided they wanted both bikes, and paid for both Lorenzo's bike and effectively bought his Rockstar contract out.

Contract is worth about 4 million, apparently, which is about half of what a title sponsorship would cost.
Interesting.
So no title sponsor for Yamaha still.
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