I got mine before the price went up
Seriously, though - the helmets aren't worth $199. Period.
Anyone who has owned a quality helmet will notice the shortcomings, cheap parts, etc. IMHO, for those it fits it's worth $130 or $140.
My thinking is that it's just a marketing ploy, again, where they have to show them as more expensive to make people more apt to buy when they're $99. What better time to do that than after the riding season for most of the country has shut down for the winter?